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Ad Tech Veteran Katie Back Joins Firstlight Media As Chief Revenue Officer [Press Release]

By Expertise, Press

Back, who was instrumental in shaping the market success of Freewheel, A Comcast Company, will leverage her network of industry relationships to drive direct sales, account management and channel partner sales for Firstlight Media. In addition, her expertise in bringing new technologies to market will help Firstlight Media engineer solutions that meet customers’ specific needs.

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AT&T sells Quickplay to Firstlight Media [Fierce Video]

By Press

“With Quickplay’s best-in-class content delivery capabilities and Firstlight’s next-generation, AI-driven personalization and engagement software, the combined company will offer its customers a true carrier grade, tried and tested, ‘one stop shop’ solution suite for OTT premium video delivery.” – Andre Christensen
Firstlight, which runs a proprietary user engagement platform for OTT providers and content owners, will merge with Quickplay

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Highview Capital Partners with Firstlight Media to Acquire Quickplay from AT&T [Press Release]

By Investment, OTT, Press

Firstlight will partner with a broad universe of entertainment companies, ranging from TV providers and media companies to premium cable networks, sports leagues, independent studios and niche players, to provide an end-to-end service for optimizing each step of the OTT video delivery process— including collection, management, distribution, video consumption and user engagement.

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